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These ten sixty-second videos (written by Raun and featuring him in the role of “The Son-Rise Program“) playfully pinpoint the key differences between ABA (Applied Behavior Analysis) and The Son-Rise Program®. These “commercials,” which pay homage to the famous Mac versus PC ads, created quite stir when they were first released. Enjoy!

Webinars & Son-Rise Program principles by Raun K. Kaufman

Son-Rise Program recovery videos